The article presents academic directions of multimedia education. One significant characteristic of multimedia is that it is a vehicle for the convergence of the traditionally separate technologies of computing, entertainment, and telecommunications. To this is added a rich diversity of application areas, wanting to exploit this new technological medium including education, commerce, advertising, and medicine. Vocationally, there is high mobility of practitioners in the field and there are very few well-defined career paths. In this context a number of universities have recently introduced undergraduate multimedia degrees. Contrary to some opinions, multimedia is more than just a collection of sound, images, video and animations. It is a vital, dynamic field offering new challenges, interesting problems, exciting results and imaginative applications. Multimedia is about creating artificial environments that implement rich, interactive, multimodal information spaces, arising through a fusion of computer hardware, software, and multimodal data. Most multimedia authoring efforts are highly dependent on very technically skilled professionals.