The article elaborates on the importance of
enhancing creativity by understanding how it works, and employing emerging
technologies in the computer software industry. One of the key features of
creativity is the importance people give to the locus of control. This is
crucial to how successful the generation of ideas and artifacts is perceived.
Experimentation with concepts, materials, and tools may lead to failures, but
these failures are fertile grounds for learning. Technology promises to play an
important role here, and the challenge is how to design technical systems to
foster creativity. The Creativity and Cognition Research Studios (C&CRS) is
a new concept in resource and human support offering different kinds of art and
technology projects. The focus of C&CRS is experimental case study work in
a collaborative environment where artists and technologists work as equal
partners. At C&CRS, artists and technologists have been involved in
developing systems for creative exploration through virtual and physical
interactivity. Another project, Costart, uses visual
art practice as the exemplar domain. The project revealed the existence of a
very broad range of creative digital technology projects in the visual arts.